Hello, I’m Ronnie. Pleased to meet you.
Here are some things you should know about me and this website.
From Fortune 500 Marketing Professional…
In 2010 I walked away from a 10-year career at a Fortune 500 company and started working for myself — unwittingly. Calls started coming in from friends and family, saying, “I need marketing help.”
On my way out of the corporate world, I met with a friend experienced in business who worked at KPMG. “Charge no less than $100 an hour,” he advised, and for good reason. Life costs money.
…To Mom And Pop Shop Marketing Professional
Well, that didn’t happen. I charged less. Much, much less.
The people who need the most marketing and social media help can’t afford a marketing firm or a marketing boutique, much less a $100/hr marketing consultant. They’re bootstrapping, working nights and weekends, doing what they love.
People who follow their passions are worth supporting — the creatives, the small non-profits, and the mom-and-pop shops.
If you’ve read this far, then you know what I’m talking about.
You hope to leave your full-time paycheck behind in order to make a full-time living from something that excites you.
Let Me Be Your Marketing Professional
I want to be your guide.
Helping 5 clients is a full load for me. I want to help more artists, writers, mom-and-pop shops, and small non-profits than I’m currently able to help.
With a little guidance, anyone can execute marketing basics and simple social media strategies. It helps to know where to spend your time, what’s worth your money, and what’s right for your business.
Over time, your business will benefit because of the simple strategies I’ll share with you.
What You Need To Know About Marketing
Marketing isn’t one-size fits all. It varies by industry, by brand, and by personality.
Marketing isn’t a magic bullet. Smart people often wait until times are tough to start marketing. That’s far too late, especially when you don’t have lots of money. Usually people start marketing when they launch their business. That’s not soon enough.
Social media isn’t one-size fits all. You already know that. It’s why you totally “get” Instagram, but Twitter (or Snapchat) leaves you scratching your head. Each social network works differently and should be treated differently, but… well, if you sign up for my email, we’ll get into all that.
Social media ins’t a magic bullet.
It comes down to this: You’re a creative. Or a micro-business owner. Or the founder of a new, small non-profit.
Me? I’m a marketer. And I’m here to help you.